September 2019 – Julia Cross Public Relations

September 24, 2019

How much does experience matter in PR?

When I started out in this journey, I never thought my experience would be a problem. I’ve got loads! Coming from a senior position in a prestigious agency, I thought my varied expertise would stand me in perfect stead for a solo career. But at times I’ve felt like a graduate again: “how can I …

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September 13, 2019September 13, 2019

What does the future hold for PR?

There were many things I was nervous about before taking the next step in my PR career and setting up on my own. My biggest worry, the one that stopped me for many years, was the competition. There are so many good, established, independent consultants and small agencies out there, how could I compete with …

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